Monday, October 5, 2015

"The Daily Show with Jon Stewart" (Blog Assignment 5)


The Daily Show episode I watched aired December 12, 2014. Jon had Ricky Gervais as his celebrity guest to promote his new comedy special on HBO called Straight Outa England.  John Steward spoke about a couple of things that were going on in the news during this episode.

                The first segment of the show was Stewart analyzing a press conference that President Obama and President Clinton held together at the White House. The show did not show the press conference for what was said but for what was done. The clip did not share any news but was entertaining.   They opened the show with this comedic clip of President Obama leaving President Clinton at the podium for a Christmas party.

                The next segment was called “Big Brother.” This segment used Obama care and different news outlets thoughts of the new health care plan to focus on how much power the Federal Government should have. The example used was the government being a “Big Brother” and what kind of big brother using television and movie examples. It used different circumstances like the government’s response to McDonalds selling possibly poisonous Shrek cup to children. Although Jon Stewart made jokes about these examples the segment did present real news.

                The last big segment had to deal with different news including MSNBC, Fox, and CNN and their new marketing campaigns. This segment pointed out problems with marketing in the US. Each add was similar but added a different dimension to their own.  This segment showed major companies lack of creativity and individuality when trying to reach the American people. By making fun of these segments Jon Stewart brought attention to this problem.

                I feel that comedic news can be very beneficial to society. I feel the comedic and entertainment factors of this kind of news will make more people want to watch the show and therefore receive the news. This is especially true for millennials and younger people who watch TV more for entertainment. Also I feel that by adding the comedic factor it makes it easier for the host to talk about controversial topics that the regular news will try to stay away from. Comedy also makes it easier to present the news without sounding bias. Jon Stewart presented the ideas of the government as a “Big Brother” and also made jokes about it. The one thing he did not do it make it obvious what side his political views left him on. This kind of news can do a good job of making a viewer think about what messages they are receiving from media. The segment where Stewart makes fun of the different news outlets marketing campaigns was a good example of this.it was a funny segment but after it was over it made me think about how I can see trends of company’s using the same messages. Shows like the Daily Show often bring on celebrities on to speak about certain subjects. This can increase the number of people hearing the news. This episode did the celebrity interview at the end of the episode. I found this effective because it will keep people watching during the news reports.